Easter in Dixy - Easter Cards app in VK
For Dixy’s Easter campaign, we built a VK web app with greeting cards. A user could create a postcard and send it to a friend together with a unique discount coupon for a Dixy store.
The app connected a seasonal greeting with the retailer’s offer: a participant prepared a card, chose a recipient and sent a digital message accompanied by a coupon. The Easter postcard therefore became part of the campaign communication, with the discount offer travelling alongside a personal greeting.
We developed the web flow for creating and sending a postcard inside VK. Coupon terms and in-store use were governed by the campaign rules; our work covered the web app, not operation of the promotion or the retail chain.
Our projects
- Anilau
Web development and digital product launch. - Botmarketing
Telegram bots, mini apps, storefronts and CRM for small businesses. - vietnam.anilau.com
Listings, local services and practical guides to Vietnam. - bali.anilau.com
A marketplace for goods and services in Bali. - ceylon.anilau.com
Listings, services and practical information about Sri Lanka. - mauricetop.anilau.com
A platform for listings and information about life in Mauritius. - funlab
A platform for creating and playing AI-generated games. - aura
An AI mood diary and creative space. - drained
A Telegram Mini App for daily fatigue check-ins and recovery. - vietinfodesk
Practical guides, services and help for life in Vietnam. - frau
A cozy Nha Trang cafe profile featuring waffles, breakfast and drinks.
We work in partnership with creative agency Deep.