A landing page for Karolinger
We built a branded landing page for Karolinger, a German beer brand. The page brings the brand story, background on brewing and the beer range together in one web experience. Its visual layout moves from the opening brand image to illustrated sections about the name and brewing history, then to the product range.
The page uses illustrations, product imagery and distinct section treatments to give the history and the beer varieties their own place in the story. Visitors can first learn about the brand and its brewing background, then compare the featured products. This long-page structure makes the relationship between the brand narrative and its assortment clear without splitting the experience across separate pages.
Our work covered the landing page structure, interface and web implementation. The full-page screenshot in the gallery shows the complete sequence, from the opening screen and historical material to the product presentation and footer.
Relevant Services:
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We work in partnership with creative agency Deep.